Tag Archives: Kate Green

SPAWT!

SALFORD QUEASE

When asked if Gary Neville had ‘shopped around’ other universities before settling on Lancaster as his business partner, the Vice-Chancellor didn’t ‘believe’ this to be the case. It turns out that this actually was the case, and that Gary had had extensive talks with Salford University about a partnership. Indeed, it was a surprise to many observers that Salford University was not the partner of choice. As it turns out, Salford had enjoyed a fruitful relationship with the Class of 92 stretching over several years, culminating in a formal partnership agreement in 2014. Gary stated at the time that the partnership was ‘a central part of our vision and we’re really lucky to be able to make the most of the enthusiasm and skills of some fantastic students and the incredible facilities at the University.’ Professor Amanda Broderick, the Pro Vice-Chancellor and Salford Business School Dean who had brokered the partnership, said that the ‘internship, placement and research opportunities for our students through our exclusive partnership with the Class of 92 are incredible.’

The deal was sealed with the award of an Honorary Doctorate to Gary ‘for his work promoting the importance of sustainability in the sports and property development industries’. Yes, the same Gary Neville whose property development company plans to disfigure the Manchester skyline with the tallest high-rise ever built in the city, and whose Salford City FC development is set on colonising the Turn Moss open green space (see subtext 175), was given an academic award for environmental sustainability.

Over the next 18 months the partnership blossomed. Salford students got to work and develop their skills with a group of high-profile football celebrities, while the Class of 92 got… quite a lot. Nearly 70 pieces of art, ‘hand-picked by Manchester United legend Gary Neville’, were produced by students to adorn the bedrooms and public areas of the newly-opened Hotel Football. Design students helped develop the Class of 92 brand, Fashion students designed their high-end sportswear, and Film students were responsible for filming key scenes for the BBC documentary about Salford City FC, ‘Class of 92: Out of Their League’. It is not known if the students were paid for their efforts. The partnership’s future looked so rosy that Salford began recruiting extra staff to support it, creating two new professorships in Sports Business and Sports Enterprise. Prior to this, Salford University was notorious for wholesale staff-cutting in order to reduce costs. The most recent instance had been just months earlier, when modern language degrees were axed and teaching staff made redundant.

This happy period culminated in a proposal by Gary to create ‘Academy 92’. This envisaged a major local regeneration project based on building a new stadium for Salford City FC and would involve Salford City Council, Salford NHS Trust and Salford University as major stakeholders. Based in teaching facilities at the new stadium, university staff would deliver sports science, sports rehabilitation and physiotherapy education as components of existing Salford degree programmes. The partnership looked all set to go on to even greater things.

And then it all went pear-shaped.

In December 2015, Gary was appointed manager of Valencia FC, owned by his friend and financial backer Peter Lim, and where brother Phil already had a coaching role. Then Professor Amanda Broderick left Salford to take up a new post as CEO of Newcastle University’s London campus. With these two driving forces off the scene, the project lost momentum. One might have thought that another member of the Class of 92 would have taken up the baton. Alas, it appears that nothing much happens with their various enterprises unless Gary is directly involved.

Neville returned the following March after his brief and inglorious reign at Valencia to announce that the Class of 92 would be withdrawing from its Memorandum of Understanding with Salford to develop the new stadium complex. To use a technical footballing term, this was a bit of a sickener for Salford. In vain did they try to win back Gary’s favour but the reality was that his thinking about ‘Academy 92’ had moved on and, as we understand from Salford insiders, he did not believe that Salford as an institution had the necessary academic strength and reputation to further his ambitions. By now he was no longer thinking of his Academy as a mere adjunct to Salford City FC but as being a university in its own right, hence his approach to Lancaster. He may have been guided in his thinking by Professor Amanda Broderick, who continued her association with him long after she left Salford. In January 2016 she became a director of the newly-formed Education 92 Ltd, (75% owned by Gary Neville) which was to become the holding company for UA92. She left in December 2016 and received a fulsome joint tribute acknowledging her key role in the thinking behind UA92 from Gary and our very own Mark E Smith:

‘We would like to thank Amanda for her considerable work in progressing this project to the point of launch. She has played a leading role in the development of the core education innovation which is the foundation upon which UA92 is being built.’

subtext is confident that we have not heard the last of Professor Broderick’s contributions to UA92 and look forward to her again taking an active part in its development. As to her old employer, all they can do is sigh and reflect on what might have been. As they say, a sickener… or maybe a bullet dodged?

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TWO DAYS SHALT THOU LABOUR

New light has recently been shed on the UA92 curriculum, thanks to some nifty undercover work at a recent UCAS recruitment fair by an activist from the Save Turn Moss campaign in Stretford. According to a UA92 representative, all teaching is to be packed into the first two and a half days of the week, with Wednesday afternoons given over to sport, and the remaining two days for work placements and for part-time students to get on with their day jobs. Yes, it will be nothing but fun! fun! fun! if you are lucky enough to become a UA92 student and join Gary’z matez.

Unfortunately, there was no information forthcoming on how the 5 compulsory ‘Target Talent Curriculum’ modules would be delivered under this split-week format. These modules make up 40% of the curriculum so a little clarity for prospective students would have been helpful. The UA92 Prospectus doesn’t assist much either. It states that students ‘can expect traditional workshops and lectures, alongside hands-on sessions, internships, placements and volunteering’ but with no information as to how these are to be weighted. The only information given on assessment for the Target Talent Curriculum is that it will be portfolio-based and ‘assessed on your individual development journey’. Imagine trying to get that one past a QAA audit in the old days.

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SEND THEM TO COVENTRY

Our Stretford sleuth, who works in a university, raises an interesting point regarding the UA92 split week. If teaching is confined to half a week, and UA92 is to be a teaching-only institution, this implies fractional contracts for teaching staff. No doubt this is an issue that will be of concern to UCU Regional Officer Martyn Moss, currently engaged in discussions with UA92 about trade union recognition. It may be a surprise to readers that this is not already covered by UCU’s current agreement with Lancaster but as UA92 is a separate entity (although 40% owned by Lancaster) there is no obligation to recognise any union. This is the line that has been taken by Coventry University and its wholly-owned subsidiary, CU Coventry. The latter offers ‘no-frills’ degrees at reduced fee levels and pays its staff below the nationally-agreed pay scales and on inferior conditions of service. Its management has refused to recognise UCU or any other union and instead has set up a ‘Staff Consultative Group’ and signed a union recognition agreement with it (see https://www.ucu.org.uk/CovUniShame) An indication of things to come down Stretford way?

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TURNROUND FOR TURN MOSS

Kate Green, Labour MP for Stretford and Urmston, has at last come off the fence and given her support to those objecting to Gary Neville’s plans to take over large tracts of green space for his Salford City FC expansion plans. Stretford residents (and some local Labour councillors) have been frustrated by her previous support for the Trafford Masterplan, which has the development surrounding UA92 as its centrepiece. Indeed, after her meeting earlier this year with Lancaster VC Mark E Smith, she declared herself to be ‘reassured’ by what he had said about the quality of the enterprise (see subtext 171).

So why the change of heart? Could it be that, after many years of Tory control, Trafford could be taken by Labour in the forthcoming local elections? Kate Green certainly thinks so, as reported in a recent article in The Guardian: https://www.theguardian.com/politics/2018/apr/15/labour-sets-its-sights-on-trafford-the-only-tory-borough-in-greater-manchester

It seems that the Save Turn Moss campaign has had a significant impact in the area, including in the more well-heeled, traditionally Tory-voting parts. The current Tory-run Council has done itself no favours with its cack-handed and insensitive responses to the genuine objections of residents concerned about their dwindling stock of public green space. The indignation sparked by the opposition to the money-making plans of a gang of millionaire footballers may just tip the balance come election time on 3 May. The Class of 92 have often been quoted as ‘wanting to give something back’ to the area. Wouldn’t it be ironic if what they gave back to Trafford was its first Labour administration in fourteen years?

UA92 UPDATES

UA’INT SEEN NUTHIN’ YET

Local opposition in Manchester to plans for UA92 continues to grow. Stretford residents are increasingly sceptical of the claims from Trafford Council that the scheme will be the major driver for the regeneration of their area. Detailed information from the Council on exactly how the local population will benefit has been sparse, to say the least. What is particularly concerning to residents is that the success of the whole regeneration scheme is totally dependent on the viability of UA92 as a commercial proposition. In this regard, Lancaster University has been even less forthcoming than the Council in providing hard information about how the proposed new university is expected to prosper.

With this in mind, the local MP, Labour’s Kate Green, came to Lancaster last week to find out why Lancaster thought that there was a market for UA92, given that its proposed curriculum is already well covered by other providers in the area. Our senior managers’ response was that the 18+ age cohort is set to rise over the next decade, so there will be plenty of students to go around. Ms. Green, however, managed to glean some information that had not previously been forthcoming, and has posted this on her Facebook page. Firstly, she received confirmation of what we had long suspected – that Gary Neville and co. had approached other universities before contacting Lancaster. We can safely assume that the response of those other institutions to Gary’s proposal was of the terse, two-word variety. Secondly, UA92 will be teaching-only, so those students can forget about receiving the benefits of Lancaster’s ‘philosophy of research-led teaching’ enjoyed by our own students. Finally, it appears that our leaders are also looking at the possibilities for two-year degrees to be offered by UA92 (and if it works there, well…).

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COMMERCIAL ACUMEN

Some Stretford residents have tried the Freedom of Information route to prise information from Lancaster, to no avail. One inquirer wanted to know details of the market research that had convinced Lancaster that the scheme was commercially viable, to which the response was the familiar ‘commercial in confidence’ evasion. Such information ‘may enable our commercial competitors to gain commercial advantage’. Not only that, but as Lancaster University was ‘partially funded by public monies’ it would not be ‘in the public interest for this information to be released’. This claim to be acting in the public interest is ludicrous. The ‘competitors’ are universities who are already operating in this field and who are also ‘partially funded by public monies’ and could reasonably claim that they have a ‘public interest’ in accessing this information. The only other competitor is UCFB (see below), whose founder and Board Chairman is Brendan Flood, also named in Companies House as the Managing Director of UA92. We would have to presume that he was privy to all this commercially sensitive information that Lancaster cannot possibly divulge. What, then, is the University playing at? Are there other competitors lurking in the background, too shadowy to identify? Or is it the case that, like the government’s ‘Brexit impact assessments’, no meaningful research has actually been carried out and that Lancaster has entered this partnership with eyes wide shut?

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UALL KNOW IT MAKES SENSE

One of UA92’s selling points is the ‘unique connections and secured placements’ that will help students ‘stand out in the competitive graduate job market’. One whole year of a three-year degree programme would be spent on work placement with a major employer. Certainly, an ambitious offering, given that by the time UA92 reaches its full 6,500 student capacity, it will need to have over 2,000 available placements on its books. And these can’t be any old placements. If they are to be integral components in a Lancaster-validated degree, they will have to meet the requirements set out in the Lancaster University Placements Policy, adopted last April. These requirements seek to ensure that the placement is capable of being fully integrated into the degree programme, that it will provide the support and opportunities needed to meet the programme’s learning outcomes, and that it will actually pay the students for the work they undertake.

So how is UA92 faring on the placements front? Which major employers have committed to its ‘unique vision’? Well, so far it has signed up Microsoft… and that’s it, really. Trafford Council, MUFC and Lancashire Cricket Club might also stump up some placements but nowhere near the scale needed. The only other partner who might conceivably come up with the goods would be Lancaster University itself. Would our departments be willing to donate some of their hard-won and carefully nurtured placements to help out Gary Neville and his pals? No, we don’t think so either.

Such is UA92’s desperation to nail this down, that it is now using Twitter to get help in designing and delivering its courses:

‘Want to work with #UA92? Our partners have the opportunity to work with the academic team to help co-design our #university courses & build the curriculum, ensuring that we develop students that have the right #skills for the #workplace’.

This was accompanied by a graphic exhorting the tweet’s recipients ‘To help us unlock greatness’, illustrated with a drawing of an opened padlock that looked like it was composed on an Etch-a-Sketch.

Yes, this is what trashing the Lancaster University brand looks like.

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UA92’S POOR RELATION

If Lancaster’s senior management thought that a football-related university was an original idea when it was first spun to them, they were sadly mistaken. There already exists in Manchester an institution called UCFB (University College of Football Business), with campuses at Wembley, Burnley FC and Manchester City’s Etihad Stadium. UCFB, in the words of its Chairman, Brendan Flood, is ‘the first higher education institution in the world dedicated to the delivery of degrees in the football, sport and events industries’. By a simply enormous coincidence, the same Brendan Flood happens to be the Managing Director of UA92. The existence of UCFB and Mr Flood’s involvement must have been unknown to the University, because surely it would have been mentioned when the proposal was first presented to Senate.

UCFB’s degrees are validated by the University of Buckingham, an institution ranked much lower than Lancaster in the league tables but one which is coming up fast. Admittedly, their degrees are of the old-fashioned type, where ‘academic discipline’ is central, as opposed to UA92’s dynamic new approach which puts ‘character development’ above academic learning. Despite this handicap, UCFB does appear to be prospering, offering a wide range of sports-related first degrees and, recently, postgraduate courses. The latter involves a partnership with Real Madrid and its own graduate school, the prestigious Universidad Europa, where students will spend part of their course. An attractive offer, perhaps, but surely incapable of competing with the opportunities that will be provided by the Class of 92’s very own Salford City FC when UA92 finally comes on line.