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Andy Currington

Developing your Business

21st Nov 2019 – University of Cumbria, Ambleside. This workshop will provide delegates with simple real world techniques and processes that they can apply to measure and manage the sales team as their work towards closing each Quarter and Financial Year. The session includes sections on how to identify and recruit the best sales professionals, […]

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Business Development

25th Sep 2019 – Energus, Lillyhall, Workington. This is a workshop, which will help delegates think carefully about the business processes required in their company, the order in which they are implemented and the metrics against which performance will be measured. Case Studies and Practical Examples are used to help delegates build task lists and to-do’s that […]

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Marketing

13th Jun 2019 – University of Cumbria, Carlisle. Opens with a simple explanation of the criticality of marketing; (you’ll understand why it’s even more important than sales!). Delegates will then go on to develop and test the fundamental concepts that underpin the branding of their innovative new product or company. The session concludes with a […]

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Introduction to Commercialisation (from ideas to income)

11th Apr 2019 – University of Cumbria, Ambleside . This workshop is designed to help you bring new products to market. You will be shown how to develop a successful product introduction plan from the customers’ perspective. This is not about showing you how to develop something that you think will sell, but is instead […]

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Protecting your Ideas

21st Mar 2019 – Energus, Lillyhall, Workington. This session provides an introduction to Intellectual Property (IP), the different types of IP available (patents, copyright, trademarks, design rights), it explains the processes involved in securing them and the benefits that can derive from IP. The session also covers the importance of having an IP strategy and some […]

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Financing Innovation

24th Jan 2019 – University of Cumbria, Ambleside. The workshop focuses on business finance fundamentals and how small companies can finance innovation. The workshop explains how to forecast your future financial requirements and then explores the different forms of funding required to finance your innovation. We explain the mechanics of investment, (it’s NOT like Dragon’s […]

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Introduction to Innovation

29th Nov 2018 – University of Cumbria, Carlisle. Understand where your organisation sits on the innovation/commercialisation journey Use a simple diagnostic tool to identify the input and support you need to progress Know how the innovation projects can best help you You will map your needs against current provision and identify gaps Develop the mind-set and […]

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Pennine Pods Partnership Success

This family-run Cumbrian based company has utilised the innovative technology and expertise that the Cumbrian Innovations Platform offers to gain an insight into the performance of their building materials. Pennine Pods collaborated with students from Lancaster University who tested their materials by way of scientific measurement. The data they collected is highly beneficial for the […]

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