Successful Sales Management


26th January 2023, People First Conference Centre, Carlisle.

Managing sales in any company is a challenge.

When companies set out to ‘grow sales’, what they’re doing is almost always ‘business development’. Validating product-market fit and all the assumptions made about new products, new processes, new pricing etc.

Leading the sales process needs perpetual positivity, endless enthusiasm, objectivity and a process.

This session, brought to you by CUSP and Entrepreneur Business School (EBS), will provide you with the tools, insight, and tried and tested processes for successful sales management, which you can adapt and use within your company.

Learning Outcomes:

Managing Sales has four Learning Outcomes. After completing this course each delegate will be able to:

  • Build a segmented Sales Plan and allocate Revenue Targets & Priorities.
  • Implement a weekly sales review process.
  • Apply the ‘Forecast by Achievement’ process to predict Sales Revenue for each period
  • Manage the sales achievement towards each End of Quarter target.

Using these outcomes, a delegate can start to build a sales management process for their business which will deliver sales to forecast.

Book your place

This event is for SMEs based in Cumbria with less than 250 FTE employees, turnover less than 50m euros, balance sheet total less than 43m euros.