Introduction to Commercialisation (from ideas to income)

11th Apr 2019 – University of Cumbria, Ambleside .

This workshop is designed to help you bring new products to market. You will be shown how to develop a successful product introduction plan from the customers’ perspective. This is not about showing you how to develop something that you think will sell, but is instead a process used to get your customers to tell you what it is that they want to buy.