Performs a CDA investigating 3 African animated films aimed at children: ‘Mark of Uru’; ‘The Secret Princess’; and ‘Lady Buckit and the Motley Mopsters’. Mostly qualitative analysis, although some quantitative elements are present. Found that, as well as the presence of positive narratives e.g. ‘team spirit’, ideologies which upheld patriarchal ideals and sexualised women were also present. Useful for those interested in CDA/hegemonic discourses.
Okuley, J. N. S., Hammond, C., Wornyo, A. A., & Asemanyi, A. A. (2025). A critical discourse analysis of selected animated cartoons of African origin. Cogent Arts & Humanities, 12(1), 2468056. https://doi.org/10.1080/23311983.2025.2468056